Dec 15, 2024
Whatsapp
WhatsApp Broadcast List: Reach Multiple Contacts at Once
WhatsApp Broadcast lets you message multiple contacts at once. Save time, boost engagement, and grow your business. With Pipelean, send to thousands easily and track performance!
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Are you tired of sending the same message to each of your contacts individually? You’re not alone! Luckily, WhatsApp Broadcast lists are here to make your life easier!
With this handy feature, you can create a list of your friends or contacts and send out a message to everyone at once. It's super simple and saves you time! However, what if you want to send a broadcast message to multiple people who are not in your contacts?
In this guide, we’ll show you just how easy it is to set up and use WhatsApp Broadcast lists. And as a bonus, we will share a secret that will help you send broadcast messages to multiple people without depending on contact saving.
What is a WhatsApp Broadcast List?
A WhatsApp Broadcast is a feature that lets you send a message to multiple contacts all at once; no need to create a group chat! It's a great way to keep a bunch of people in the loop, whether you're sharing announcements, sending reminders, or getting out some marketing messages.
Features of WhatsApp Broadcast
Here are some key features of WhatsApp Broadcast, both:
One-way Communication
Unlike group chats, broadcasts are one-way communication. You send the message, and recipients can only reply to you individually.
Privacy
Recipients of your broadcast message will not see each other's contact information or replies.
Efficiency
It saves time and effort compared to sending individual messages.
Limited Reach
Only contacts who have saved your number in their phonebook will receive your broadcast messages.
Personalized Messages
You can easily divide your audience into different groups based on things like demographics, interests, or purchase history. Then, you can create personalized messages for each group, making your communication more relevant and engaging.
Enhanced Customer Engagement
You can share vibrant media like images, videos, and documents to make your messages interesting.
Now that you know how convenient WhatsApp Broadcast lists can be, let's walk you through the steps of creating one.
How to Create a Broadcast List on WhatsApp?
Here are the steps on how to make a broadcast list on WhatsApp:
Step 1
Launch WhatsApp on your device, click on the “+” at the top-right corner, and select the “New Broadcast” option.
Step 2
Select the contacts you want to add to your broadcast list and tap “Create.”
And that’s how easy it is to create a WhatsApp Broadcast list.
What are the Limitations of WhatsApp Broadcast?
WhatsApp Broadcast lists are a convenient way to send messages to multiple contacts at once. However, they have some limitations you should know about.
Contact Limit
A single broadcast list can only contain up to 256 contacts. If you have a larger audience, you may need to create multiple lists.
Contact Permissions
Only contacts who have saved your number in their phonebook will receive your broadcast messages.
One-way Communication
Broadcasts are not interactive like group chats. Recipients cannot reply to the entire list; they can only respond to you individually.
No Scheduling Option
WhatsApp does not currently provide a built-in option for scheduling broadcast messages to be sent at a later time.
Content Limitations
While you can send images, videos, and documents, there are still restrictions on file sizes and types of media that can be shared. For example, you cannot send CTAs or Buttons like you see down below.
Engagement Monitoring
Even though you can track deliveries and reads, detailed analytics like open rates or engagement metrics are limited compared to dedicated email marketing tools.
Do you think these limitations of WhatsApp and WhatsApp Business are coming in the way of your business reach?
Do you have more than 256 people whom you want to add to your broadcast list?
Do you want to free yourself from saving contacts every time you want to add a potential customer to your WhatsApp Broadcast?
If yes, then say hello to WhatsApp Business API!
What is WhatsApp Business API?
The WhatsApp Business API is a tool created by WhatsApp to help medium and large businesses connect with their customers more effectively. Unlike the WhatsApp Business app, which is perfect for smaller businesses, the API is designed for larger enterprises that want to take advantage of advanced messaging features and automation options.
In short, WhatsApp Business API is all about making communication smoother and more efficient!
How Can WhatsApp Business API Help You?
WhatsApp Business API can help your business in several ways:
Automated Messaging
It enables you to send automatic responses, such as greeting messages or quick replies. Moreover, you can also automate frequent queries with chatbots.
Customer Support
It offers real-time, personalised customer support for better communication and problem-solving. It also allows users to send images, videos, and documents, improving the overall experience.
Integration with Third-Party Apps
With the WhatsApp Business API, you can connect easily with your CRM, ERP, and other important business tools. This helps you communicate smoothly. You can also integrate with third-party platforms to gain valuable customer insights and track data.
High Scalability
You can easily handle a high volume of messages for businesses around the world.
Secure Communication
Just like regular WhatsApp, WhatsApp Business API also has end-to-end encryption and keeps your data safe and private.
Verified Business Profile
You need to have a verified business profile to use WhatsApp Business API, which is essential in building trust with your customers and making them feel secure in choosing you.
Conversion Tracking
You can also monitor conversions and sales generated through WhatsApp broadcasts. Here, we would like to mention that there’s a 20% increase in conversion rate via WhatsApp Business!
Proactive Notifications
Keep your customers in the loop with timely updates like order confirmations, delivery alerts, appointment reminders, and so much more.
How to Access WhatsApp Business API?
If you’re a medium to large-scale business trying to increase your reach without any limitations, you need to apply for WhatsApp Business API.
Here’s how:
- Work with an Official WhatsApp Business Solution Provider (BSP), like Pipelean, as WhatsApp does not provide direct access to the API.
- Get in touch with the Software provider and request a free demo if available
- Have a phone number that is not already registered on whatsapp
Once you have everything in order, the next step is to contact Pipelean. Think of us as your friendly go-between that helps you chat with customers on WhatsApp while making sure that you are following all the WhatsApp rules and guidelines.
By accessing WhatsApp Business API, you get a chance to avail several tools and features that make connecting with your customers easier and more effective.
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How Can Pipelean Help You Take Your Business Reach to the Next Level?
Now that you know how to apply for WhatsApp Business API via Pipelean let us tell you a bit more about this app.
Basically, Pipelean is a Business Solution Provider (BSP) tool that helps you convert leads into sales using WhatsApp. It helps you save time and money by enabling you to send broadcast messages to thousands of people at once and automating your sales process.
Features of Pipelean
Here's a breakdown of all the amazing features that Pipelean has to offer you:
Start Conversations Instantly
Pipelean has a built-in chatbot that starts conversations with potential clients and responds to their messages automatically. So, you get to communicate with them even when you’re asleep!
Mass Messaging
One of the features that make Pipelean a must-have app is the fact that it lets you send personalized messages to big groups of people. No more limitation to 256 contacts; send messages to more than a thousand people simultaneously.
More Appointments, More Business
As Pipelean enables you to send WhatsApp broadcasts to multiple people at the same time, it helps you book more appointments with people who want to try out your product.
No Contacts Saving
One of the best features of Pipelean is that it lets you contact thousands of potential clients at the same time without having to save their number to your contacts. This not only saves you time but also gives way to hassle-free communication.
Instant Notifications for New Leads
With Pipelean, you can receive instant notifications for new leads right on your smartphone, ensuring you never miss an opportunity.
Focus on the Right Leads Only
Our AI-powered system analyzes lead behavior to identify those with the highest purchase intent. With this feature, you get to spend less time on low-quality leads and more time closing deals with high-intent leads.
Precise Lead Tracking with CAPI
Another key feature of Pipelean is integration with CAPI. You can easily connect with CAPI to keep track of conversions and pinpoint your leads more accurately, increasing the lead quality by 30%.
Integrated Data Insights
You can gather all your data from various advertising platforms, such as Google Ads, Facebook Ads, and Instagram Ads, into one easy-to-use system. This way, you can track your ad performance and spending in real time, making it much simpler to understand how well your investments are paying off.
Effective Re-Engagement Strategies
Have you noticed that some of your customers are less active lately? If you have a list of past customers who haven’t visited in a while, consider reaching out to them. Our friendly re-engagement strategies can help you reconnect and bring excitement back to your dormant customer base.
Effortlessly Import All Your Leads
Pipelean lets you easily bring in your contacts from over 2,000 sources, like Meta, TikTok, WordPress, and so many others. This simplifies your lead management and makes things easier for your business.
Delivery Tracking
It doesn’t stop at sending mass messages and importing leads! You can also monitor the delivery status of your messages to ensure that they have reached the targeted audience successfully.
How to Use Pipelean to Improve Customer Engagement?
Here are the simple and easy steps to use Pipelean to send broadcast messages to all your contacts with just a few clicks:
Step 1
Simply upload a CSV file with the contact information of the people to whom you want to send the campaign message.
Step 2
Select a product or service advertised by the campaign. Pipelean will create a WhatsApp message using information about your product or service.
Step 3
Verify the message and confirm whether you want to send it.
Step 4
After sending the message, you can view a report detailing the delivery status to the contacts.
Pro Tip: If you send a broadcast message to thousands of people at the same time, there’s a risk of getting blocked, even if you’re using Pipelean. Therefore, a good idea is to send messages only to relevant people who have shown interest in your product or bought from you recently.
Pro Tip No.2: Using broadcast lists to reach your customers is better than paid advertising because it costs less, and there’s a high chance of getting through to your audience.
FAQs
Q. How does a broadcast list work on WhatsApp?
A WhatsApp broadcast list lets you send one message to many contacts at once without making a group chat. You create a list of people, write your message, and send it to everyone on the list. Each person gets the message separately, and their replies stay private. This is an easy way to share announcements, updates, or marketing messages with a large audience.
Q. What is the difference between a WhatsApp broadcast list and a group?
A WhatsApp broadcast list is a great way to send a message to many contacts at once; however, only you can send messages to this list. In contrast, a group chat allows everyone to join the conversation, where anyone can send and receive messages together.
Q. How do I add more than 256 members to WhatsApp broadcast?
If you want to send messages to more than 256 people, you’ll have to create multiple broadcast lists. However, if you opt for Pipelean, you can not only send messages to more than 256 people at once, but you can also avail many other useful features.
Conclusion
If you want to take your business to the next level, a WhatsApp Broadcast list is the answer. However, certain limitations, like the number of people you send a message to or adding them to your contact list, can sometimes come in the way of communicating efficiently with your potential customers.
Therefore, by partnering with a BSP like Pipelean, you can make the most of WhatsApp Business API. With its amazing features, you can send messages to more than 1000 people, make your sales process smoother, work more efficiently, and watch your revenue grow!
